Brandclay is the new logo of the week. This great logo was made by Sean Farrell, an Ann Arbor based designer. This logo is actually part of a rebranding: brandclay will replace his penflare brand. Sean also tells us more about the design process behind this brand on his website.
This is what Sean Farrell said about the idea behind this logo:
Being a Christian, the idea of using the word clay was attractive to me.. Where Christ is the potter, I am the clay. It also works well when talking about shaping, forming, and molding companies… something that logo designers do daily.
One Response
Very interesting use of negative space and I love the font you chose!